![]() Selecting the football quick link sends the customer to the dedicated football homepage at the top of which are a number of tabs clickable to take users to such betting longlists as 'Both Teams To Score Longlist', 'Handicap Longlist' and 'Total Goals Longlist'. Novelty bets and lotteries are also listed as part of the 'All Sports A-Z'. At the time of writing, neither bowls nor volleyball had been updated and had no markets on which their punters could place money. In total there is 26 playable categories listed from popular sports like football and horse racing to more niche markets like bowls and volleyball. Whilst the right hand side of the homepage is concerned with promotions and deals, the left column displays a number of quick links and services including an alphabeticised list of all the sporting markets available for selection. The 'highlights' are generally popular sporting events including Premier League, Grand Prix and NFL betting with the sport of choice being selected by choosing the relevant tab. Using icons located beneath this table of meetings, customers can also stream the races live to their computer, listen to the races as they happen on Stan James' exclusive radio station, view the results upon the conclusion of the race and/or assess statistics to ensure that they are happy with the runner they pick.įurther down the main body of the homepage is an array of in-play markets before the bookmaker lists a series of highlights that the punter may be interested in betting on. United Kingdom and Ireland-based horse racing meetings top the homepage with the punter having the ability to view 'Rest of the World' and 'Virtual Races' by clicking on the relevant tab. ![]() Stan James' sportsbook homepage is highly customisable with a number of tabs available for selection to allow the customer to change the markets displayed on screen. As its name suggests, to bet in-running is to be able to place money on a horse as the race progresses, the company's traders updating the odds up until the first nose passes the finishing post. Since the launch of its online sportsbook in the late 1990s, Stan James have become a by-word for their trademark Betting In-Running feature. ![]() The company can now boast owning a total of 90 bookmaking establishments in the UK which is complemented by its large online presence, and its sister stores based across Europe.Ī brand with a varied appeal, the company sponsored the Guineas Festival at Newmarket for five years and held a ten year association with Blackpool's World Matchplay Darts tournament. The 'Stan' in the name of the brand is said to be a portmanteau of Fisher's first name and the Christian name of his wife Anne. Stan James' humble origins stem back to 1973, when a single betting shop was bought by associates Steve Fisher and James Holder. ![]()
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